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Jun 28

Perro Muerto by Dr. Alderete

Plan B // 100% Mex­i­can Urban Toys

The pas­sion and ini­tia­tive of two guys who love toys made them join up to create the first Mex­i­can vinyl toy pro­duc­tion com­pany. Indus­trial designer Andrés Amaya and, illus­tra­tor / designer Dr. Alderete, launch Plan B.

With Argenti-​Mexican heart and soul, this proyect takes off on July, with the launch of its first toy, Dead Dog (Per­ro­Muerto), designed by Dr. Alderete, fol­lowed by Cristos & Santos by Andrés Amaya reflect­ing life in Mexico and sal­vaging cul­tural ele­ments such as reli­gion and death, set­ting them appart from stereo­tyes and with 100% per­sonal designs. With the firm con­vic­tion that all dreams are pos­si­ble, and know­ing that if you fail once you can always try Plan B, the first 100% mex­i­can vinyl pro­duc­tion com­pany is born.

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One Ping to “Perro Muerto vinyl toy by Dr. Alderete”

  1. guerotix.com » Blog Archive » MUAC: Sobredosis de belleza Says:

    [...] y no trae­mos coche pero antes una última parada en la tienda de museo. El número 195/400 del perro muerto del Dr. Alderete. Mis ugly dolls ya van a tener mas­cota. Camión a la salida con des­tino al metro [...]


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